Books & Research Paper – IIMB Faculty & Alumni

‚ÄúWe write to taste life twice, in the moment and in retrospect.‚Ä̬†

– ¬†Ana√Įs Nin

Dr. Prasanna Chandra Retd. Professor,¬†IIMB, Director, Center for Financial Management (CFM), Bangalore has very recently launched a book named-¬†Behavioural Finance’.

His latest book is titled Behavioural Finance, published by McGraw Hill Education. It is designed as a  text book  for the first course on behavioural finance. This book will help investment practitioners and corporate finance executives in understanding the behavioural dimensions of their decisions students. This book on Behavioural Finance discusses about financial decision making and financial markets from the perspective of behavioural sciences and allied disciplines. A well-researched book in the upcoming area, it is meant to be a text-book for the first course on behavioural finance. 

Over the years I have read a lot of interesting works of people like Daniel Kahneman,Amos Tversy, Robert Shiller, Richard Thaler, Hersh Shefrin, Andrew Lo, Meir Statman, Naseem Taleb, Warren Buffett, Charlie Munger and many others and reflected on my own practical experiences in the field . This reading and reflection have provided the motivation to write this book and my other books as well”, said the author. ¬†As a bibliophile, he enjoys reading and writing. When asked about how he managed to write a book he replied “I have reduced my other professional commitments to create space for this activity. I write when I feel that I have found some ideas , concepts, insights, and research findings have provided me¬† a better perspective and understanding that I feel like sharing with others.”¬†

“If I have to pick one role model , it would be Warren Buffett, particularly his Letters to Shareholders,” said Prasanna Chandra, when asked about his role model.

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“Mitch Albom says…. I tell stories. For awhile I told stories through music and then I told stories in newspapers and later I told stories in books, the best known being¬†Tuesdays with Morrie, a story about my old teacher who was living to the fullest even as he was dying.”

Ramesh Kuppuswamy (EEP 2008, an alumnus of IIMB) was a Colonel in the Indian Army with over twenty years of service to the Country before he switched over to the Corporate World. He has been honored with awards for his gallantry as well as for business excellence. A humble beginning to greater heights in society has been a journey traversing through many facets of Life, the last one and the lasting having been his tryst with spirituality.

His book “Revelation-A Path Walked”¬†is a handbook for everyone seeking to transform their life into one of fulfillment. It offers a comprehensive overview of how one seeks to move ahead and progress in Life. It takes the reader on an experiential healing journey that moves him from confusion to clarity, from conflict to peace and from sorrow to smile.¬†

This¬†following interaction can be of a really great resource for¬†the upcoming new¬†writers as you get to hear a story¬†from a successful writer on what has worked or hasn’t worked throughout the¬†entire publication process.

Q: Brief overview of the theme of your book (context, genre, conspiracy theories, etc.)

The book aims to take the reader on an experiential healing journey that carries him from confusion to clarity; from conflict to peace; and from sorrow to smile. The book is a copious volume of experiences and nuggets of knowledge that attempts to make life easier to live.

Q: Where do ideas come from?

The ideas come from my life experiences, interaction with people, reading various books written by eminent authors and from what my Spiritual Guru inspires within me. There are certain experience and knowledge that are required for a better living and this book covers a few lessons learned for an honest introspection into one’s Life to better it by making vital changes in the reader‚Äôs outlook.

Q: How do you manage to write books while engaged in a professional career?

It is all about time management. My day starts at 5 am with meditation, and followed by some physical exercises. Then, I catch up with reading some book or writing my thoughts in my Journal. I have a clear three to four hours for my personal work before I begin my professional work. The daily practice of meditation helps me to do my work efficiently and keeps me away from negative emotions and feelings, which are energy vampires.  Absolutely, no TV and other such media including newspapers anytime in the day. On holidays, I spend my time with my family/friends or involving myself in some charity work.

Q: What exactly about writing excites you?

Usually, an idea creates a spark in my mind. The idea remains as a thought until I start writing it out. A vague picture of the outline and structure with not much of clarity emerges initially. But, once I write the first line out, my thoughts begin to flow continuously and takes a meaningful shape to convey. Many a time, I wonder if what I have written is my own writings and tell my friends that those do not look like my thoughts. It, still, is a mystery how I complete writing what I write.

Q: Do you have any role models (author role models) whose work inspires you?

The inspiration comes from the writings and speeches of my Guru, Shri Chariji Maharaj and other Masters of Sahaj Marg. Also, from the books written by Eckhart Tolle, Paulo Coelho, Lao Tzu, Wayne Dyer, Robin Sharma etc.

Q: Has the IIMB education helped you in any way as an author?

My communications skills have been greatly sharpened and I am able to have a better expression of thoughts with the clarity that I seek. I can honestly state that my confidence to write in public forums and social Media is because of the influence that this Institute has had on me.

Q: Do published authors make money? Can it be a full-time activity? Your thoughts on this.

My view on this may be a little skeptical and may be discouraging those who seek to make money by writing books. An artist never draws a painting thinking of the money tat it would make. He paints it with a passion to being it alive. The brush stops when his soul is satisfied. This analogy can be applied to books as well. There has to be a paradigm shift before ant author commences his work. A book sells on its own merits with every reader becoming an ambassador promoting it. If this principle is understood and accepted, it will become the chosen path for someone to take up full-time writing.

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Ravi Subramanian, PGP 1993, Executive Director of Shriram Group has very recently launched a book named-¬†‘In The Name Of God’.¬†

Ravi Subramanian, an alumnus of IIM Bangalore, has spent two decades working his way up the ladder of power in the amazingly exciting and adrenaline-pumping world of global banks in India. He is the author of nine bestselling books. Four of Ravi’s¬†eight bestselling titles have been award winners. In 2008, his debut novel- If God Was A Banker won the Golden Quill Readers’ Choice Award. He won the Economist Crossword Book Award in 2012 for The Incredible Banker, The Crossword Book Award in 2013 for The Bankster and more recently in 2014 for his thriller Bankerupt.

The book is a thriller set in the mysterious world of the Padmanabhaswamy Temple- the richest temple in the world. This author’s thrillers always turn out to be a fast-paced read along with loads¬†of unforeseen twists and turns. His latest¬†book on thriller- In¬†The¬†Name Of God, the author recounts the multiple murders in and around the precincts of the famous Anantha Padmanabhaswamy Swami Temple, which is known around the globe for its massive fortune and the adventurous journey of the investigators as they slowly start to unravel the biggest mystery.

“If you like thrillers try #inthenameofgod … a breathtaking tale, told at gravity defying pace. I loved it.”- Pritish Nandy

“Brilliantly¬†written and a must read…” – Suhel Seth¬†

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