NSRCEL Startups: Stoned Santa

Stoned Santa – Personalized Handmade Gifts Stoned Santa is an NSRCEL, IIM Bangalore incubated startup that enables artists and creators to come together to create personalized handmade art to deliver unique experiences through gifting and more. The idea came to Shashank – the founder when he was in his final year of engineering and looking for gifting ideas for his parents 25th Wedding Anniversary and wasn’t able to think of something unique for the same, and that’s when the Eureka moment came to him. To create a platform where Personalized Handmade Gifts can be created by Artists enabling them to earn and get recognized for their work, at the same time provide for unique gifts for occasions such as weddings, anniversaries, birthdays and more. The company markets itself majorly online through platforms like Facebook, Google, and Quora. One of the craziest things the company has done is to market itself in 400 Cabs in Bangalore where the founder spent 40 hours with the cab drivers. The campaign ended up giving Stoned Santa a very good boost in the startup ecosystem, which was then covered by reputed online magazines like YourStory, and Marketing Mind. http://bit.ly/cabcampaign – Link to read the case study Since their inception in December 2016, Stoned Santa has served over 5000 customers remaining bootstrapped and currently work with 150+ artists from different places in India. They are now looking to raise funds to further expand and increase their presence. Their vision is to make art more accessible through unique experiences in gifting and have worked with brands like Mercedes, PayTm and multiple TEDx events to realize their dream and make it a reality.