Love what you do. What a powerful statement it is. Yes, it is often said that doing something you love can lead to better performance and greater success than doing something you don’t enjoy. When you enjoy what you’re doing, you’re also more likely to be persistent and to persevere...
IIMB Director Prof. Rishikesha T Krishnan launches the Institute’s Golden Jubilee logo JLL India appoints Radha Dhir as its new CEO. Ramesh Nair, CEO of JLL India, has announced his departure to seek possibilities outside the industry. As the firm’s new CEO, Radha Dhir, an alumna of IIMB, will succeed...
The SaaS Model: A New Dimension to Marketing – Srinivas B Vijayraghavan, PGP 2007 About the Book Software as a Service (SaaS) provides a subscription-based alternative to buying software that has been embraced by thousands of businesses across the world. Like every core business function, marketing also needs to embrace...
Prof Chetan Solanki speaks on Energy Swaraj at IIMB Prof Chetan Solanki, India’s foremost solar energy researcher and climate change campaigner, spoke on ‘Climate Change & Energy Swaraj’ on January 31st from 6 p.m. to 7:30 p.m. in Classroom N-101 on campus. The talk is a part of the elective...
A variety of events were held on campus to commemorate the 74th Republic Day. The day began with Dr. Rishikesha T Krishnan, Director of IIM Bangalore, raising the national flag. Dr. Rajendra K Bandi, Dean (Administration), and members of the IIMB community were also present. Students performed a skit, and...
Dr. Balakrishna V Doshi We mourn the loss of Dr. BV Doshi, who gave life to the structures he created, especially this beautiful campus where we live and learn. Dr. Doshi’s design philosophy and his passion for life will never cease to motivate us. He received numerous honours, including the...
Dr. Gopal Das, Faculty in the Marketing Area at IIMB, has been invited to join the Editorial Board of the Journal Business & Society Since its inception in 1960, Business & Society has been dedicated to providing high-quality research that investigates the challenges and topics that connect business and societal...
– Dr. A. Damodaran, Economics Area, IIMB The popular notion of the metaverse being a capital-wasting social media interaction fad obscures some of its potential welfare impacts. Here’s how museums and art galleries can exploit it for their benefit Virtual museums have been perhaps one of the most creative outcomes of...
– Prof. Ritu Tripathi, OB&HRM IIMB Does technology handicap productivity? History says yes. Economist Robert Solow famously quipped in 1987, “the computer age is everywhere except in the productivity statistics”. Solow’s paradox may be recurring with AI. The debates in the measures of productivity in the digital era aside, the common...
– Dr. Tirthatanmoy Das, Associate Professor – Economics Non-availability of official data has allowed unofficial estimates about employment growth in India to flourish. It is said that data is the new oil. Given this reality, data is the new politics, especially when official data are not present. There is considerable interest,...
Towards inner wellbeing Simran, the founder of Kanegi, incubated at NSRCEL under the Women Start-up Programme, talks about her key learnings Kanegi is a woman-founded digital company that promotes inner peace through meditation techniques from various cultures. They offer tailored flow experiences and a multi-sensory meditation booth so that people...
Student’s Corner is an exclusive section of Lsquare that features student-created literary works, pen-craft, and creative content. WILD LILIES Having always nurtured a dream of establishing myself as a writer, the four years of graduation spent at NIT Allahabad were almost perfect setting for me. I was away from home...